You'll be able to capture ultra HD footage on your phone
Think about that and then think about sharing that video. That will take a lot of bandwidth. Smartphone users use 35X more data than basic feature phone users
Smartphone user use 35x more data than basic feature phone users says Jacobs. That's a lot of data.
More and more cars are going to become mobile hotspots. Wearable medical devices, etc.
The Internet of Everything. (We're seeing a lot of this at CES)
I kind of hate it when CEOs talk about the "Internet of things."
Qualcomm is everywhere! It is taking over the world!
With all these new connected devices and objects, all this traffic is going to have an impact on the markets
Data demand may go as high as 1,000 times what it is today
We're working on technologies to help network operators handle the data traffic and drive costs down. At Qualcomm we call it the 1000X Challenge
I don't know if networks can really handle a 1,000x usage on the network. If you listen to the carriers, they all say there isn't enough spectrum.
Small cells. They're kind of like a Wi-Fi access point, but they also enable wireless connectivity
(Small cells have been a favorite topic for Jacobs for awhile. He has talked them up at many presentations, conferences, etc)
Ah, now Qualcomm is talking up its small cell strategy. They are leading the effort. A tiny cell phone tower can sit on your bookshelf, he says.
We covered this earlier. Check out the link above.
Home is becoming a much more connected place. So are our cars.
4G LTE is coming to your car. Just what you need online gaming in your car. Well, I guess your passengers can play games. Not sure it's a good idea for drivers.
For a lot of us, the most amazing car experiences have played out on the racetrack.
It does surprise me that everyone talks about distracted driving and car makers and wireless companies keep adding more and more stuff to cars. When I was a young driver, I crashed the car just tuning the radio.
Nascar cameo - Brad Keselowski - 2012 Nascar Sprint Cup Champion
Talking up passion fans have for Nascar. And technology in the sport.
Look for next tech to share with fans
Created a multiscreen that allows fans to customize how they see the race and interact with drivers
Really immersive experience. Only possible on smart TVs and tablets
Now showing us a demo of new Nascar enhanced broadcast app. Has the video as well as a leader board and other features
Think of this tablet as a remote control for your TV experience