In TV, Sony made bold intro in 4K TVS. Says there will be more to announce shortly.
He's running through accomplishments and strategies -- ie, new alliance with Olympus for medical imaging.
He's doing a general overview and then we'll dig deeper into product categories.
I hope something really stands out.
Phil Molyneux, SONY COO comes on the stage.
The press conference seems to be about getting back to Sony's roots. Back to the future.
Molyneux talking up the Xperia Z...4G LTE. 5 " full HD screen. Android
Says viewing experience is as impressive as an HD TV.
Sony's Xperia phones are very square.
the Full HD 5" has 1080p display. "sharpest" sony has ever brought to a smart phone.
Xperia Z has 13MP camera, and HDR video. Says you can create beautiful stills and videos in dim light.
I wish Sony named its TVs as simply as it does its phones.
He's talking up the design. Says great "blogging in a bathtub"...water resistant.
Sony offers largest range of NFC products, more than any in the world, he says.
He's showing off a range of products that are one touch enabled. A portable speaker. The idea is you're out, you tap the phone on the speaker and the music starts from that speaker.
Showing off same one-touch with small speakers (pink, white, black).
"I carry my pink balls wherever I go in my bag," he jokes.
Does same demo with headsets. You tape your phone to headphones and the music comes via headphones.